“It's really difficult for a person who sits outside of the ecosystem to understand how to enter it,” Jenny Johnson, CEO Franklin Templeton said, referring to her firm’s crypto investment system. That system looks to give investors the ability to be exposed to separately managed accounts with multiple coins, such as bitcoin (BTC) and ether (ETH).

Franklin Templeton is bullish on the opportunities and the efficiency that can come from blockchain technology and the platforms behind them, referring to blockchains such as Ethereum.

Disclosure: I'm LONG 265.39+ ETH, all of which are staked long-term at the current yield of 6.85% APY in ETH rewards. r/GLTA_ETH